Real estate agent leads
Build your own list of real estate agents, fill in the missing emails and reach them in small batches. No credits, no rented data.
- Public sources for real estate agents
- Fields and email prefixes that fit
- Every city we cover, one click away
What real estate agents are like as prospects
Real estate agencies are usually led by a branch manager or owner with a team of negotiators who are out on viewings much of the day. They spend on marketing, photography and software that helps them win listings, and they decide quickly when an offer clearly brings in more sellers.
Mornings before viewings start and midweek are usually better than Saturdays and late afternoons, when agents are out with clients.
Where lists of real estate agents sit in the open
You do not need to buy data to reach real estate agents. Most of them are listed publicly, with a name, a website and often a phone number.
- Property portal agent directories
- Google Maps listings
- Estate agent association member lists
- Local business directories
Fields worth recording for real estate agents
Any column in your import can become a field. These are the ones worth keeping for real estate agents.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Branches | Multi branch agencies buy centrally and in larger volumes. |
| Sales or lettings | Letting agents and sales agents have different needs. |
| Area covered | The towns they list in help you split by region. |
| Portal presence | Which portals they use hints at their marketing budget. |
| Branch manager | The decision maker for local purchases. |
Working a list of real estate agents in Riftjaw
Nothing is written to your database until you confirm it.
Import into one lead file
Drop the file into a lead file for real estate agents. Columns are matched for you and duplicates are flagged before anything is saved.
Fill in the missing emails
No email in the export? Tick info@, sales@, lettings@ and office@ and addresses are derived from each website.
Reach them in small batches
Pick the segment, keep only status New, write one mail with placeholders like {company|your team} and send it in small batches.
Follow up on replies and clicks
Opens and clicks show up on each record. Add up to 5 follow-ups for those who did not open or click, and set the ones who answered to Replied or Customer so they get no follow-up.
What gets in the way, and how it is handled
Sales and lettings teams in one agency use different addresses.
Tick sales@ and lettings@ in email from domain and record which team replied.
Branches of the same agency show up as separate listings.
Pick a key field such as the website so duplicates are flagged on import.
Negotiators change often, so named contacts go stale.
Role addresses stay valid, and notes keep the history even when people move on.
Angles that get real estate agents to reply
Pick one angle per campaign and write it once, with placeholders like {company|your team} for the details.
- Show how your offer helps them win more instructions from sellers or landlords.
- Reference their local area and current listings to show you know their market.
- Offer something quick to try, because agents move fast and dislike long setups.
Real Estate Agents in the UK and Ireland
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Real Estate Agents in Australia and New Zealand
Who uses these lists
Print and signage companiesSelling printing, signs, vehicle graphics and branded materials
Software companiesSelling software and online tools for businesses
Marketing agenciesSelling marketing, advertising and growth servicesVideo producersSelling video production for brands and businesses
FreelancersSelling their own specialist servicesLocal service businessesSelling services to businesses in their own regionQuestions people ask
Set the website or domain as the key field in your lead file. Riftjaw flags duplicates on import, so you decide whether to keep one record per agency or one per branch.
Yes. Add a field for sales or lettings and save a filter for each. Each one can be the audience of its own campaign.
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, lettings@ and office@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
Build a database you own
Create your account, import your first list and see it turn into records you can work.
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