Leads spread over spreadsheets when you sell to cafes
Are your leads spread over five spreadsheets? Here is how people who sell to cafes fix it.
Are your leads spread over five spreadsheets?
One list sits in a scraper export, another in an old Excel file and a third in a shared sheet that someone renamed. Each file has different columns and nobody knows which version is current.
It hits harder when you sell to cafes. Cafes are often owner operated with a small team, and the owner is usually behind the counter or the coffee machine. They buy coffee, milk, cakes and equipment regularly, and switching supplier depends on taste, service and a good personal relationship.
You spend time looking for the right file instead of contacting companies. Good prospects get lost between versions and are never approached.
Every list in one database, on your own server.
Riftjaw imports CSV and Excel files from any source into one lead database of your own. You map every column to a field once, and unknown columns become new fields. After that every company has one record with one status.
- Fields that fit cafes, such as coffee brand
- Email prefixes that fit, like hello@, info@, coffee@ and orders@
- Status, tags and a segment on every record
How to fix it in Riftjaw
- Import your files. Upload each CSV or Excel file and pick an existing lead file or create a new one.
- Map the columns. Match every column to a field; columns you do not recognise become new fields.
- Publish the records. Review the concept records, then publish them into your database.
Other walls when prospecting cafes
Cafes and restaurants blur together in scraped listings.
Use a field for business type and a saved filter so your cafe campaign only reaches cafes.
Owners reply by phone or in person, so email history is incomplete.
Add notes to the contact after every call or visit and update the status by hand.
You pitch the same cafe twice because two reps kept their own spreadsheet.
Everyone works in one database with duplicate checks on import and unlimited users on an account.
Fields worth recording for cafes
Record these and you can split the list later, write sharper mails and see who fits your offer.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Coffee brand | The roaster they use tells a roaster or machine supplier where they stand. |
| Food offer | Cafes that serve food buy from bakeries and food wholesalers. |
| Seats | Size shows likely volume of coffee and cups. |
| Machine | The espresso machine they run matters for service and replacement offers. |
| Takeaway share | High takeaway volume means more cups, lids and packaging. |
Questions people ask
Import a list of cafes from public listings, add fields for coffee brand and machine, and put the cafes not using your beans yet in their own segment. Then send a short campaign offering a tasting.
Yes. Add a note on the contact after each visit and change the status. Email history is logged automatically next to your notes.
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as hello@, info@, coffee@ and orders@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
Build a database you own
Create your account, import your first list and see it turn into records you can work.
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