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Forgot who was contacted when you sell to wholesalers

Are you sure you did not email that company last month? Here is how people who sell to wholesalers fix it.

Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Are you sure you did not email that company last month?

Without a clear record you cannot tell who you already contacted, who replied and who said no. You end up guessing or searching your sent folder.

It hits harder when you sell to wholesalers. Wholesalers buy in bulk from producers and sell to retailers, trades or hospitality, with owners, buyers and warehouse managers each involved in decisions. They look for new product lines, better logistics and tools that handle many orders with a small team.

Writing to the same company twice looks careless and can cost you the deal. Warm replies go cold because nobody followed up.

One status and full history per company.

Every contact in Riftjaw has a status: New, Contacted, Replied or Customer. The record keeps a history of every mail, open, click and form entry. Notes and your own tags sit right next to it.

  • Fields that fit wholesalers, such as product categories
  • Email prefixes that fit, like info@, sales@, orders@ and buying@
  • Status, tags and a segment on every record
See the feature
Contact panel in Riftjaw with pipeline status, tags, details and campaign history
A contact in Riftjaw with its pipeline status, tags, details and campaign history.

The fix, step by step

  • Open the record. See the status, notes and every mail sent to this contact.
  • Update the status. Move the contact from New to Contacted, Replied or Customer.
  • Tag what matters. Add tags such as warm, cold or already called.
Activity timeline in Riftjaw with sends, opens, clicks and form entries
Clicks, opens and form entries in one timeline, per contact and per campaign.

Other walls when prospecting wholesalers

Orders@ addresses are flooded with customer orders.

Choose buying@ or info@ as prefixes instead, and add your own where it fits.

Wholesaler lists span unrelated categories.

Tag categories and save a filter per tag, so each campaign fits the product range.

Buyers ask for samples and pricing, and follow-ups slip.

Tags such as samples sent and notes with dates keep follow-ups on track.

Fields worth recording for wholesalers

Record these and you can split the list later, write sharper mails and see who fits your offer.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
Product categoriesFood, building materials or consumer goods each need a different pitch.
Customer typeSelling to retail, trade or hospitality changes their needs.
WarehousesMultiple sites mean larger logistics needs.
Order systemShows whether they take orders online or by phone.
BuyerThe person who decides on new product lines.

Questions people ask

Import wholesaler lists from trade show pages or directories into a segment per category and send each one a short campaign. Track replies with statuses.

Yes. Use a tag and a note with the date, then filter on the tag when it is time to follow up.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, orders@ and buying@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours