Real estate agent leads for insurance brokers
Build your own list of real estate agents, fill in missing emails and offer your business insurance and risk cover to them in small, personal batches.
- Public sources for real estate agents
- Fields that fit the industry
- No credits, no rented data

Selling business insurance and risk cover to real estate agents
Real estate agencies are usually led by a branch manager or owner with a team of negotiators who are out on viewings much of the day. They spend on marketing, photography and software that helps them win listings, and they decide quickly when an offer clearly brings in more sellers.
Insurance brokers grow their commercial book through referrals, renewals and a steady stream of conversations with local businesses. A lead database of your own helps you plan those conversations by sector and renewal month.
Every month you do not reach real estate agents with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.
What insurance brokers run into with real estate agents
Prospect lists by sector are hard to keep organised.
Give each sector you specialise in its own segment.
Renewal dates pass before you get in touch.
Store renewal month on the record and filter on it when you plan outreach.
Sales and lettings teams in one agency use different addresses.
Tick sales@ and lettings@ in email from domain and record which team replied.
Branches of the same agency show up as separate listings.
Pick a key field such as the website so duplicates are flagged on import.
A week of prospecting in Riftjaw
Monday: collect
Export a batch of real estate agents from public listings and import it. Duplicates are skipped.

Tuesday: fill in
Derive missing emails with info@, sales@, lettings@ and office@ and tag the records that look like a fit.

Wednesday: reach
Send one mail about your business insurance and risk cover to the new segment, in small batches.

Friday: follow up
Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Angles that work with real estate agents
Use one angle per campaign, so the results show which one gets real estate agents to click.
- Show how your offer helps them win more instructions from sellers or landlords.
- Reference their local area and current listings to show you know their market.
- Offer something quick to try, because agents move fast and dislike long setups.

Fields worth recording for real estate agents
Any column in your import can become a field. These are the ones worth keeping for real estate agents.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Branches | Multi branch agencies buy centrally and in larger volumes. |
| Sales or lettings | Letting agents and sales agents have different needs. |
| Area covered | The towns they list in help you split by region. |
| Portal presence | Which portals they use hints at their marketing budget. |
| Branch manager | The decision maker for local purchases. |
Questions people ask
Set the website or domain as the key field in your lead file. Riftjaw flags duplicates on import, so you decide whether to keep one record per agency or one per branch.
Yes. Add a field for sales or lettings and save a filter for each. Each one can be the audience of its own campaign.
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, lettings@ and office@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
Build the list in a city
Real Estate Agents in SydneyNew South Wales, Australia
Real Estate Agents in WashingtonDistrict of Columbia, United States
Real Estate Agents in MelbourneVictoria, Australia
Real Estate Agents in AtlantaGeorgia, United States
Real Estate Agents in AdelaideSouth Australia, Australia
Real Estate Agents in OttawaOntario, CanadaOther markets for insurance brokers
Solar company leads for insurance brokersGrowing firms with sales and fitting crews
Courier service leads for insurance brokersOwner drivers to same day networks
Web designer leads for insurance brokersFreelancers and studios for local firms
Recruitment agency leads for insurance brokersSales-driven desks per sectorBuild a database you own
Create your account, import your first list and see it turn into records you can work.
No credit card · cancel any time · your data stays yours