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Web designer leads for insurance brokers

Build your own list of web designers, fill in missing emails and offer your business insurance and risk cover to them in small, personal batches.

  • Public sources for web designers
  • Fields that fit the industry
  • No credits, no rented data
Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags

Selling business insurance and risk cover to web designers

Web designers are often freelancers or small studios who build and look after sites for local businesses. They buy hosting, tools and outsourced development, and they choose partners who make them look good in front of their clients.

Insurance brokers grow their commercial book through referrals, renewals and a steady stream of conversations with local businesses. A lead database of your own helps you plan those conversations by sector and renewal month.

The web designers that need business insurance and risk cover are listed publicly. What most insurance brokers lack is a list they own, with the right fields, that shows who was already contacted.

What insurance brokers run into with web designers

Prospect lists by sector are hard to keep organised.

Give each sector you specialise in its own segment.

Renewal dates pass before you get in touch.

Store renewal month on the record and filter on it when you plan outreach.

Web designers find their own names in footers and get many partnership mails.

A short, specific message sent in small batches stands out more than a long pitch.

Freelancers rarely list an email address and use hello@ on their own domain.

Email from domain with hello@ ticked gives you a likely address to test.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of web designers from public listings and import it. Duplicates are skipped.

List of imports and scrapes in Riftjaw
Imports and scrapes in Riftjaw, each with its source, lead file, date and number of rows.

Tuesday: fill in

Derive missing emails with hello@, info@, studio@ and design@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source
Everything you imported in one database, with the lead file, source and date on every contact.

Wednesday: reach

Send one mail about your business insurance and risk cover to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments in Riftjaw, each with its own name and number of contacts.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact
After a campaign, every contact shows whether the mail was delivered, opened and clicked.

How to open a mail to web designers

Write one mail with placeholders and let the details change per record. These openings tend to work with web designers.

  • Refer to a site from their portfolio and suggest how your offer helps with the next one.
  • Offer a service they can add to their client proposals at a margin.
  • Keep it technical enough to show you understand how they build.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
The campaign editor in Riftjaw: pick a segment, write the mail and check the preview.

Fields worth recording for web designers

Record these and you can split the list later, write sharper mails and see who fits your offer.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
PlatformThe site builder or framework they use shapes your offer.
Freelancer or studioStudios buy more seats and more outsourced work.
Client typeLocal shops or larger companies need different services.
MaintenanceWhether they sell care plans shows interest in hosting and support.
Portfolio linkA quick way to check fit and find an opening line.

Questions people ask

You can gather the sites yourself and paste the page HTML into paste and collect, which turns repeating blocks into rows. Riftjaw does not crawl the web on its own.

No. They are likely addresses built from common patterns. Test with a small batch and watch the send log.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as hello@, info@, studio@ and design@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours