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Mortgage broker leads for consultants

Build your own list of mortgage brokers, fill in missing emails and offer your advice and project based expertise to them in small, personal batches.

  • Public sources for mortgage brokers
  • Fields that fit the industry
  • No credits, no rented data
Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling advice and project based expertise to mortgage brokers

Mortgage brokers are often sole traders or small firms, sometimes working under a larger network. They rely on a steady flow of referrals and leads, and they look for partners who send them clients or save time on compliance and paperwork.

Consultants usually rely on their network and reputation to win new assignments. A focused lead database lets you reach a well chosen group of companies with a relevant message instead of waiting for introductions.

The mortgage brokers that need advice and project based expertise are listed publicly. What most consultants lack is a list they own, with the right fields, that shows who was already contacted.

What consultants run into with mortgage brokers

Your network runs out and you have no structured list of new prospects.

Build a lead file of the companies you want to work with, imported from any list you already have.

Outreach feels awkward when it looks like a mass mailing.

Placeholders and small batches keep each email personal and the volume modest.

Broker lists include many advisers under the same network.

Record the network in a field and save a filter on it, so you can approach the network and the brokers differently.

Brokers ask for proof of where their details came from.

Source and date are stored on every record, and opt-outs go to a register that is always respected.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of mortgage brokers from public listings and import it. Duplicates are skipped.

Import in Riftjaw: every column matched to a profile field, with all rows previewed
An import in Riftjaw: every column of the file gets a profile field, and nothing is imported until each one has a choice.

Tuesday: fill in

Derive missing emails with info@, enquiries@, hello@ and advice@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source
The database in Riftjaw: concept, active and archived contacts, each with its lead file and source.

Wednesday: reach

Send one mail about your advice and project based expertise to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact
Campaign results in Riftjaw: delivered, opened and clicked for every contact.

What to say to mortgage brokers

Pick one angle per campaign and write it once, with placeholders like {company|your team} for the details.

  • Lead with more qualified clients or referrals, which every broker wants.
  • Mention compliance, because brokers weigh any new tool against their regulatory duties.
  • Keep claims careful and factual, since brokers are wary of anything that sounds like hype.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for mortgage brokers

Any column in your import can become a field. These are the ones worth keeping for mortgage brokers.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
NetworkWhether they are directly authorised or part of a network changes who decides.
SpecialismFirst time buyers, buy to let or commercial each need a different message.
AdvisersThe number of advisers shows the size of the firm.
Referral partnersExisting partners show how they get their clients today.
Register numberA reference to their public registration, useful for checking.

Questions people ask

Rules differ per country and depend on whether the address belongs to a business or a person. Riftjaw stores source and date per record and skips unsubscribed contacts, but check the rules for your country. This is general information, not legal advice.

Yes. Add a text field for the network and fill it on import or by hand. Then save a filter per network.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, enquiries@, hello@ and advice@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours