No time for outreach when you sell to physiotherapy clinics
When did you last send outreach during a busy week? Here is how people who sell to physiotherapy clinics fix it.
When did you last send outreach during a busy week?
Client work always comes first, so prospecting only happens when things are quiet. Writing and sending emails one by one takes hours you do not have.
It hits harder when you sell to physiotherapy clinics. Physiotherapy clinics are often small, owner led practices with a few therapists, sometimes attached to a gym or sports club. The owner decides on equipment, booking software and marketing, and usually wants more self-paying patients and fewer admin hours.
Your pipeline empties while you are busy and you feel it a few months later. Quiet periods start with an empty list.
Write once, send in small batches.
Write a campaign once with placeholders such as {first_name|there} and {company}. Pick a segment as audience and Riftjaw sends it from the server in small batches, also when your browser is closed. Add up to 5 follow-ups and they go out the number of days later that you choose. Opens and clicks show up on each contact record.
- Fields that fit physiotherapy clinics, such as specialisms
- Email prefixes that fit, like info@, hello@, reception@ and clinic@
- Status, tags and a segment on every record
Fixing it in Riftjaw
- Choose a segment. Select the group of companies you want to reach.
- Write with placeholders. Use company and name placeholders with a fallback.
- Start and step away. Let the campaign run in small batches while you work.
Other walls when prospecting physiotherapy clinics
Physiotherapists also appear under massage, sports therapy and chiropractic listings.
Tag the records you have checked and remove the rest from your physiotherapy segment.
Clinic websites often hide the email behind a contact form.
Email from domain suggests info@, hello@ or clinic@ from the website domain, clearly marked as guesses.
You want to invite clinics to a demo without chasing each one by mail.
Build a form, link it from your campaign, and each request lands on the contact with an optional notification.
Fields worth recording for physiotherapy clinics
Record these and you can split the list later, write sharper mails and see who fits your offer.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Specialisms | Sports, neurological or pediatric work need different equipment. |
| Number of therapists | Shows how many treatment rooms and diaries they run. |
| Online booking | Tells you whether they already use booking software. |
| Linked to a gym or club | Clinics inside gyms have different partners and buyers. |
Questions people ask
Look for a clinic name, several therapists or a practice address in their listing. Record it in a field and save a filter on it.
Yes. Add a field or tag such as Linked to a gym or club and save a filter on it.
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, hello@, reception@ and clinic@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
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