Find and reach care homes in Aberdeen
Collect care homes in Aberdeen from public sources, turn them into records you own and start conversations that lead somewhere.
- Public sources for care homes in Aberdeen
- Missing emails derived from websites
- No credits, no rented data
Reaching care homes in Aberdeen
Care homes provide residential and nursing care, run by independent owners, charities or larger groups. The registered manager handles daily operations and many suppliers, while bigger purchases in groups may go through head office.
Start with Aberdeen itself and keep Dundee, Edinburgh and Glasgow as separate segments. That way a campaign never reaches the same care home twice, and you can see at a glance how much of Aberdeen City is done.
Your competitors are already emailing care homes in Aberdeen. With your own list you reach them in a planned way instead of hoping they find you.
Build your Aberdeen list of care homes in four steps
Nothing is written to your database until you confirm it.
Collect care homes in Aberdeen
Export care homes in Aberdeen from public registers of care services or care association member lists as CSV, or paste the results page into paste and collect.
Import into one lead file
Drop the file into a lead file called Care Homes Aberdeen. Columns are matched for you and duplicates are flagged before anything is saved.
Fill in the missing emails
No email in the export? Tick info@, manager@, admin@ and enquiries@ and addresses are derived from each website.
Reach them in small batches
Pick the segment, keep only status New, write one mail with placeholders like {company|your team} and send it in small batches.
Fields worth recording for care homes in Aberdeen
Any column in your import can become a field. These are the ones worth keeping for care homes.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Type of care | Residential, nursing and dementia care have different needs. |
| Number of beds | A clear indicator of size and supply volume, when it is published. |
| Independent or group | Group homes may buy through head office. |
| Registered manager | The person who runs the home day to day. |
| Inspection rating | Public ratings show where a home may need help. |
What slows down prospecting care homes, and the fix
Care home lists from registers and directories are large and overlap.
Import them into one lead file with a key field such as website, and Riftjaw flags duplicates before you publish.
The registered manager is the right person but changes often.
Keep the manager in a field with the source and date, and update it when you learn of a change.
Group owned homes need a different approach from independents.
An Independent or group field lets you save a filter for each and write the right message.
Angles that get care homes to reply
Use one angle per campaign, so the results show which one gets care homes to click.
- Lead with more time for residents, for example through simpler care records and less paperwork.
- Talk about staffing, because recruiting and keeping carers is a constant challenge.
- Mention inspections and how your offer helps them show good practice with clear records.
Why people build this list in Riftjaw
Emails from the website
No email in the export? Tick info@, hello@ or your own prefixes and addresses are derived from the domain.
Read more
Named segments
Every import goes into a segment you name, with a contact count, ready to pick as a campaign audience.
Read more
Your own private server
Your list of care homes lives in a database that belongs to your account alone, not in a shared pool.
Read moreEmailing care homes in the UK
In the UK, B2B cold email is covered by the Privacy and Electronic Communications Regulations (PECR) and UK GDPR. PECR generally allows marketing email to corporate subscribers such as limited companies without prior consent, but sole traders and some partnerships are treated like individuals and usually need consent, and every message must identify you and offer a simple way to opt out. Under UK GDPR you also need a lawful basis, often legitimate interests, to use the details of named contacts. This is general information, not legal advice.
Managers are often easiest to reach mid morning after handover and early afternoon. Avoid mealtimes and shift changes. Read the deliverability guide before your first send.
Questions people ask
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, manager@, admin@ and enquiries@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
No. Riftjaw is not a data vendor. You collect the care homes yourself from public sources or your own files and import them. That is why the list is yours and why there is no credit meter on it.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
Where a register is public, you can collect it yourself and import it into Riftjaw. The product does not sell or crawl data, it organises the list you bring.
Record the Type of care in a field during import and save filters on it.
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Create your account, import your first file of care homes and see them as records you can work in a few minutes.
No credit card · cancel any time · your data stays yours