Wholesaler leads for wholesale suppliers
Build your own list of wholesalers, fill in missing emails and offer your products and stock in bulk to trade customers to them in small, personal batches.
- Public sources for wholesalers
- Fields that fit the industry
- No credits, no rented data

Selling products and stock in bulk to trade customers to wholesalers
Wholesalers buy in bulk from producers and sell to retailers, trades or hospitality, with owners, buyers and warehouse managers each involved in decisions. They look for new product lines, better logistics and tools that handle many orders with a small team.
Wholesale suppliers find new trade customers through sales reps, trade fairs and existing accounts. A lead database of the businesses you could supply helps you plan outreach per region or sector and track who became a customer.
The wholesalers that need products and stock in bulk to trade customers are listed publicly. What most wholesale suppliers lack is a list they own, with the right fields, that shows who was already contacted.
What wholesale suppliers run into with wholesalers
Lists from trade fairs and directories arrive in different formats.
Import CSV and Excel files from any source and map each column to your own fields.
It is hard to target only the businesses in one sector or area.
Save a filter on a field such as sector or region, or on a tag, and use it as a campaign audience.
Orders@ addresses are flooded with customer orders.
Choose buying@ or info@ as prefixes instead, and add your own where it fits.
Wholesaler lists span unrelated categories.
Tag categories and save a filter per tag, so each campaign fits the product range.
A week of prospecting in Riftjaw
Monday: collect
Export a batch of wholesalers from public listings and import it. Duplicates are skipped.

Tuesday: fill in
Derive missing emails with info@, sales@, orders@ and buying@ and tag the records that look like a fit.

Wednesday: reach
Send one mail about your products and stock in bulk to trade customers to the new segment, in small batches.

Friday: follow up
Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

How to open a mail to wholesalers
Pick one angle per campaign and write it once, with placeholders like {company|your team} for the details.
- For brands: show margin and sell through, with a clear product sheet.
- For services: focus on order handling, picking accuracy and delivery times.
- Refer to their product range so the offer clearly fits their customers.

Fields worth recording for wholesalers
Record these and you can split the list later, write sharper mails and see who fits your offer.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Product categories | Food, building materials or consumer goods each need a different pitch. |
| Customer type | Selling to retail, trade or hospitality changes their needs. |
| Warehouses | Multiple sites mean larger logistics needs. |
| Order system | Shows whether they take orders online or by phone. |
| Buyer | The person who decides on new product lines. |
Questions people ask
Import wholesaler lists from trade show pages or directories into a segment per category and send each one a short campaign. Track replies with statuses.
Yes. Use a tag and a note with the date, then filter on the tag when it is time to follow up.
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, orders@ and buying@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
Build the list in a city
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Create your account, import your first list and see it turn into records you can work.
No credit card · cancel any time · your data stays yours


