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Printing company leads for wholesale suppliers

Build your own list of printing companies, fill in missing emails and offer your products and stock in bulk to trade customers to them in small, personal batches.

  • Public sources for printing companies
  • Fields that fit the industry
  • No credits, no rented data
Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling products and stock in bulk to trade customers to printing companies

Printing companies run from small digital print shops to large commercial and packaging printers. Owners and production managers buy machinery, paper, inks and software, usually after comparing running costs and reliability.

Wholesale suppliers find new trade customers through sales reps, trade fairs and existing accounts. A lead database of the businesses you could supply helps you plan outreach per region or sector and track who became a customer.

Every month you do not reach printing companies with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.

What wholesale suppliers run into with printing companies

Lists from trade fairs and directories arrive in different formats.

Import CSV and Excel files from any source and map each column to your own fields.

It is hard to target only the businesses in one sector or area.

Save a filter on a field such as sector or region, or on a tag, and use it as a campaign audience.

Print shops and large commercial printers are listed side by side.

A print type field and saved filters separate them before any campaign goes out.

Sales@ addresses at printers reach account managers busy with quotes.

Tick info@ and your own prefixes too, and log which one got a response.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of printing companies from public listings and import it. Duplicates are skipped.

Paste and collect in Riftjaw: a pasted web page turned into a table of companies
A pasted web page split into name, website, phone, address and city columns.

Tuesday: fill in

Derive missing emails with info@, sales@, studio@ and orders@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source
Everything you imported in one database, with the lead file, source and date on every contact.

Wednesday: reach

Send one mail about your products and stock in bulk to trade customers to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments in Riftjaw, each with its own name and number of contacts.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact
After a campaign, every contact shows whether the mail was delivered, opened and clicked.

Angles that work with printing companies

Write one mail with placeholders and let the details change per record. These openings tend to work with printing companies.

  • Talk about running costs, waste and uptime, which drive every print business.
  • Offer a sample run or test material they can put through their own press.
  • Refer to the type of work they print so the offer feels specific.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for printing companies

Add these as fields in your lead file. Any column in your import can become a field.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
Print typeDigital, litho, large format or packaging printers buy different kit.
PressesThe equipment on the floor tells you what they may replace.
Trade or retailTrade printers serve resellers, retail printers serve end customers.
StaffShows size and budget.
Production managerOften the person who evaluates new equipment and consumables.

Questions people ask

Import a list of printers, add a field for print type and fill it from their websites. Save a filter per type and send each one a relevant campaign.

Yes. Add a date field or a note on the contact, then filter on that date when the time comes.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, studio@ and orders@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours