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Pharmacy leads for wholesale suppliers

Build your own list of pharmacies, fill in missing emails and offer your products and stock in bulk to trade customers to them in small, personal batches.

  • Public sources for pharmacies
  • Fields that fit the industry
  • No credits, no rented data
Campaign results in Riftjaw with sent, opened and clicked per contact

Selling products and stock in bulk to trade customers to pharmacies

Pharmacies include independent community pharmacies and branches of larger chains. Independents are run by a pharmacist owner who handles buying, staffing and new services, while chain branches follow central decisions.

Wholesale suppliers find new trade customers through sales reps, trade fairs and existing accounts. A lead database of the businesses you could supply helps you plan outreach per region or sector and track who became a customer.

The pharmacies that need products and stock in bulk to trade customers are listed publicly. What most wholesale suppliers lack is a list they own, with the right fields, that shows who was already contacted.

What wholesale suppliers run into with pharmacies

Lists from trade fairs and directories arrive in different formats.

Import CSV and Excel files from any source and map each column to your own fields.

It is hard to target only the businesses in one sector or area.

Save a filter on a field such as sector or region, or on a tag, and use it as a campaign audience.

Chain branches fill public lists but cannot say yes.

Add an Independent or chain field and save a filter for independents only.

Owner pharmacists are hard to reach through generic addresses.

Store the owner name when you find it and use placeholders like {first_name|there} to address them personally.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of pharmacies from public listings and import it. Duplicates are skipped.

Import in Riftjaw: every column matched to a profile field, with all rows previewed
An import in Riftjaw: every column of the file gets a profile field, and nothing is imported until each one has a choice.

Tuesday: fill in

Derive missing emails with info@, enquiries@ and pharmacy@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags
The contacts list in Riftjaw: every company with its town, phone, email and segment.

Wednesday: reach

Send one mail about your products and stock in bulk to trade customers to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments in Riftjaw, each with its own name and number of contacts.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Contact panel in Riftjaw with pipeline status, tags, details and campaign history
A contact in Riftjaw with its pipeline status, tags, details and campaign history.

How to open a mail to pharmacies

Use one angle per campaign, so the results show which one gets pharmacies to click.

  • Lead with time savings on dispensing and admin, so the pharmacist has more time for paid services.
  • Talk about new clinical services and the equipment and training they need.
  • Offer retail ranges or displays that raise sales beyond prescriptions.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for pharmacies

Add these as fields in your lead file. Any column in your import can become a field.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
Independent or chainOnly independents choose their own suppliers.
Services offeredVaccinations, health checks and delivery each create new needs.
Retail spaceLarger shops sell more health and beauty products.
Owner pharmacistThe name of the person who makes buying decisions.

Questions people ask

Where such a register is public, you can collect it yourself and import it. Riftjaw does not provide or sell the data, it helps you organise the list you build.

Record Independent or chain in a field, then save a filter for independents and use it as your campaign audience.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, enquiries@ and pharmacy@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours