Hotel leads for wholesale suppliers

Build your own list of hotels, fill in missing emails and offer your products and stock in bulk to trade customers to them in small, personal batches.

Public sources for hotels
Fields that fit the industry
No credits, no rented data

Start free See how it works

Audience overview in Riftjaw with daily audience, new contacts and most engaged people

Selling products and stock in bulk to trade customers to hotels

Hotels range from family run guest houses to branded properties with a general manager and department heads. Independent hotels decide on site, while group hotels often buy through a central team, so finding the right person matters as much as the offer.

Wholesale suppliers find new trade customers through sales reps, trade fairs and existing accounts. A lead database of the businesses you could supply helps you plan outreach per region or sector and track who became a customer.

The hotels that need products and stock in bulk to trade customers are listed publicly. What most wholesale suppliers lack is a list they own, with the right fields, that shows who was already contacted.

What wholesale suppliers run into with hotels

Lists from trade fairs and directories arrive in different formats.

Import CSV and Excel files from any source and map each column to your own fields.

It is hard to target only the businesses in one sector or area.

Save a filter on a field such as sector or region, or on a tag, and use it as a campaign audience.

The reservations address goes to front desk staff who do not pass sales mails on.

Tick events@ and info@ as well in email from domain and note which address brought a reply.

Chain and independent hotels need completely different approaches.

Add a field for ownership type and save a filter for each, with its own campaign.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of hotels from public listings and import it. Duplicates are skipped.

An import in Riftjaw: every column of the file gets a profile field, and nothing is imported until each one has a choice.

Tuesday: fill in

Derive missing emails with info@, reservations@, reception@ and events@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source — The database in Riftjaw: concept, active and archived contacts, each with its lead file and source.

Wednesday: reach

Send one mail about your products and stock in bulk to trade customers to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts — Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact — After a campaign, every contact shows whether the mail was delivered, opened and clicked.

How to open a mail to hotels

Write one mail with placeholders and let the details change per record. These openings tend to work with hotels.

Tie your offer to guest reviews, because hotels watch their scores closely.
Address occupancy and the quieter season, when a hotel is open to new ideas.
Ask for the right department head, since the reception address rarely reaches the buyer.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — The campaign editor in Riftjaw: pick a segment, write the mail and check the preview.

Fields worth recording for hotels

Record these and you can split the list later, write sharper mails and see who fits your offer.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Rooms	Room count is the clearest sign of size and budget.
Star rating	Rating shapes expectations for amenities and service.
Independent or chain	Chain hotels often buy centrally, independents decide locally.
Restaurant or events	Hotels with food and events buy far more than rooms only.
General manager	The name of the decision maker once you find it.

Questions people ask

Who should I contact at a hotel?

In independent hotels it is usually the owner or general manager. Record the name in a field when you find it, and use a role address such as info@ until then.

Can I split hotels by size?

Yes. Add a number field for rooms and filter on it, for example hotels with more than a certain number of rooms.

How do I get email addresses for hotels in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, reservations@, reception@ and events@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.