Architect leads for SEO agencies

Build your own list of architects, fill in missing emails and offer your search engine optimisation and local search services to them in small, personal batches.

Public sources for architects
Fields that fit the industry
No credits, no rented data

Start free See how it works

Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling search engine optimisation and local search services to architects

Architecture practices are often small studios led by one or two directors, with larger firms organised by sector. They specify materials and products on projects, so suppliers want to be known to them long before a build starts.

SEO agencies often find clients by spotting businesses with weak search visibility and reaching out with a specific observation. Keeping those prospects in your own lead database lets you record what you noticed about each site and follow up at the right moment.

The architects that need search engine optimisation and local search services are listed publicly. What most SEO agencies lack is a list they own, with the right fields, that shows who was already contacted.

What SEO agencies run into with architects

Your audit notes per prospect are scattered over documents and spreadsheets.

Add custom fields and notes to every record, so the finding you want to mention sits next to the contact.

Many small business websites list no email address.

Email from domain turns the website into role addresses such as info@ and hello@ without credits.

Architects receive many supplier mails and ignore generic ones.

Placeholders and segments per sector let you send a relevant message instead of one blast.

Small studios often have only a studio@ address.

Add studio@ as your own prefix in email from domain.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of architects from public listings and import it. Duplicates are skipped.

Paste and collect in Riftjaw: a pasted web page turned into a table of companies — Paste and collect in Riftjaw: a pasted listing page turned into columns of companies.

Tuesday: fill in

Derive missing emails with info@, studio@, hello@ and office@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source — The database in Riftjaw: concept, active and archived contacts, each with its lead file and source.

Wednesday: reach

Send one mail about your search engine optimisation and local search services to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts — Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact — Campaign results in Riftjaw: delivered, opened and clicked for every contact.

What to say to architects

Write one mail with placeholders and let the details change per record. These openings tend to work with architects.

Refer to a recent project and suggest how your product fits similar work.
Offer technical data, samples or a short learning session, which architects value.
Keep visuals and specifications easy to find, because architects decide on detail.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for architects

Any column in your import can become a field. These are the ones worth keeping for architects.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Sectors	Residential, commercial or public work each specify different products.
Architects	Studio size shows project scale.
Software	The design package they use matters for any software offer or file exchange.
Recent project	A named project gives you a concrete, relevant opening.
Director	The person who approves suppliers and specifications.

Questions people ask

How do I segment architects by the type of work they do?

Add a field or tags for sectors such as residential or commercial. Save a filter per sector and write a campaign for each.

Can I use planning records to find architects?

Public planning records often name the agent or architect. You collect those names yourself, save them as a CSV and import them. Riftjaw does not crawl those sites for you.

How do I get email addresses for architects in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, studio@, hello@ and office@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.