Wholesaler leads for freelancers

Build your own list of wholesalers, fill in missing emails and offer your their own specialist services to them in small, personal batches.

Public sources for wholesalers
Fields that fit the industry
No credits, no rented data

Start free See how it works

Audience overview in Riftjaw with daily audience, new contacts and most engaged people

Selling their own specialist services to wholesalers

Wholesalers buy in bulk from producers and sell to retailers, trades or hospitality, with owners, buyers and warehouse managers each involved in decisions. They look for new product lines, better logistics and tools that handle many orders with a small team.

Freelancers usually find work through their network, job platforms and word of mouth, which makes income uneven. A small lead database of your own gives you a steady list of companies to approach when the pipeline runs dry.

Every month you do not reach wholesalers with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.

What freelancers run into with wholesalers

Outreach tools charge per credit or per seat, which is hard to justify on a freelance budget.

Riftjaw has no credits and a free plan to start, so you can build your first list without a card.

You forget who you emailed last month and risk writing to the same company twice.

Every contact has a status and a history of every mail, so you see at a glance who heard from you.

Orders@ addresses are flooded with customer orders.

Choose buying@ or info@ as prefixes instead, and add your own where it fits.

Wholesaler lists span unrelated categories.

Tag categories and save a filter per tag, so each campaign fits the product range.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of wholesalers from public listings and import it. Duplicates are skipped.

An import in Riftjaw: every column of the file gets a profile field, and nothing is imported until each one has a choice.

Tuesday: fill in

Derive missing emails with info@, sales@, orders@ and buying@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source — The database in Riftjaw: concept, active and archived contacts, each with its lead file and source.

Wednesday: reach

Send one mail about your their own specialist services to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts — Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact — Campaign results in Riftjaw: delivered, opened and clicked for every contact.

What to say to wholesalers

Use one angle per campaign, so the results show which one gets wholesalers to click.

For brands: show margin and sell through, with a clear product sheet.
For services: focus on order handling, picking accuracy and delivery times.
Refer to their product range so the offer clearly fits their customers.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — The campaign editor in Riftjaw: pick a segment, write the mail and check the preview.

Fields worth recording for wholesalers

Add these as fields in your lead file. Any column in your import can become a field.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Product categories	Food, building materials or consumer goods each need a different pitch.
Customer type	Selling to retail, trade or hospitality changes their needs.
Warehouses	Multiple sites mean larger logistics needs.
Order system	Shows whether they take orders online or by phone.
Buyer	The person who decides on new product lines.

Questions people ask

How can a brand use Riftjaw to find wholesalers?

Import wholesaler lists from trade show pages or directories into a segment per category and send each one a short campaign. Track replies with statuses.

Can I note which wholesalers received samples?

Yes. Use a tag and a note with the date, then filter on the tag when it is time to follow up.

How do I get email addresses for wholesalers in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, orders@ and buying@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.