Event planner leads for freelancers
Build your own list of event planners, fill in missing emails and offer your their own specialist services to them in small, personal batches.
- Public sources for event planners
- Fields that fit the industry
- No credits, no rented data

Selling their own specialist services to event planners
Event planners range from freelance wedding planners to agencies running conferences and corporate events. They book venues, suppliers and technology on behalf of clients, so they are both buyers and gatekeepers for many other businesses.
Freelancers usually find work through their network, job platforms and word of mouth, which makes income uneven. A small lead database of your own gives you a steady list of companies to approach when the pipeline runs dry.
The event planners that need their own specialist services are listed publicly. What most freelancers lack is a list they own, with the right fields, that shows who was already contacted.
What freelancers run into with event planners
Outreach tools charge per credit or per seat, which is hard to justify on a freelance budget.
Riftjaw has no credits and a free plan to start, so you can build your first list without a card.
You forget who you emailed last month and risk writing to the same company twice.
Every contact has a status and a history of every mail, so you see at a glance who heard from you.
Planners are on site at events and slow to reply.
Open tracking shows who read your mail, so a short follow-up goes only to the interested ones.
Wedding planners and corporate planners are mixed in one list.
Tag event types and save a filter per type.
A week of prospecting in Riftjaw
Monday: collect
Export a batch of event planners from public listings and import it. Duplicates are skipped.

Tuesday: fill in
Derive missing emails with hello@, info@, events@ and enquiries@ and tag the records that look like a fit.

Wednesday: reach
Send one mail about your their own specialist services to the new segment, in small batches.

Friday: follow up
Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

How to open a mail to event planners
Pick one angle per campaign and write it once, with placeholders like {company|your team} for the details.
- Show how you make their events run smoother and make them look good to their clients.
- Share examples from similar events, with details on logistics and timing.
- Offer to be their reliable backup for last minute needs, which planners value highly.

Fields worth recording for event planners
Record these and you can split the list later, write sharper mails and see who fits your offer.
| Field | Why it helps |
|---|---|
| Company name | The key field. Duplicates are checked on it or on the website. |
| Website | Needed to derive an email when the export has none. |
| Event types | Weddings, corporate events and festivals need different suppliers. |
| Event size | Typical guest numbers shape what they book. |
| Area covered | Planners work locally, nationally or abroad. |
| Preferred suppliers | Whether they keep a supplier list you could join. |
| Lead planner | The person who chooses suppliers. |
Questions people ask
Reach out outside their peak season with examples of relevant work, then follow up. In Riftjaw you track each step with statuses, tags and notes.
Yes. Add tags or a field for event types and save a filter for each group.
If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as hello@, info@, events@ and enquiries@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.
Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.
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