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Hotel leads for energy brokers

Build your own list of hotels, fill in missing emails and offer your business energy contracts and procurement advice to them in small, personal batches.

  • Public sources for hotels
  • Fields that fit the industry
  • No credits, no rented data
Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling business energy contracts and procurement advice to hotels

Hotels range from family run guest houses to branded properties with a general manager and department heads. Independent hotels decide on site, while group hotels often buy through a central team, so finding the right person matters as much as the offer.

Energy brokers find business customers through calls, referrals and partners who pass on leads. A lead database of your own lets you record contract end dates and approach each company when a switch is actually possible.

Every month you do not reach hotels with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.

What energy brokers run into with hotels

Lead lists bought from third parties are shared with many other brokers.

Build your own list from public sources and keep it private on your own server.

You lose track of when each contract ends.

Add a date field for contract end and filter on it to see who is due soon.

The reservations address goes to front desk staff who do not pass sales mails on.

Tick events@ and info@ as well in email from domain and note which address brought a reply.

Chain and independent hotels need completely different approaches.

Add a field for ownership type and save a filter for each, with its own campaign.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of hotels from public listings and import it. Duplicates are skipped.

Paste and collect in Riftjaw: a pasted web page turned into a table of companies
Paste and collect in Riftjaw: a pasted listing page turned into columns of companies.

Tuesday: fill in

Derive missing emails with info@, reservations@, reception@ and events@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags
Contacts in Riftjaw, one row per company with phone, email, segment and campaigns.

Wednesday: reach

Send one mail about your business energy contracts and procurement advice to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Contact panel in Riftjaw with pipeline status, tags, details and campaign history
A contact in Riftjaw with its pipeline status, tags, details and campaign history.

What to say to hotels

Use one angle per campaign, so the results show which one gets hotels to click.

  • Tie your offer to guest reviews, because hotels watch their scores closely.
  • Address occupancy and the quieter season, when a hotel is open to new ideas.
  • Ask for the right department head, since the reception address rarely reaches the buyer.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
The campaign editor in Riftjaw: pick a segment, write the mail and check the preview.

Fields worth recording for hotels

Add these as fields in your lead file. Any column in your import can become a field.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
RoomsRoom count is the clearest sign of size and budget.
Star ratingRating shapes expectations for amenities and service.
Independent or chainChain hotels often buy centrally, independents decide locally.
Restaurant or eventsHotels with food and events buy far more than rooms only.
General managerThe name of the decision maker once you find it.

Questions people ask

In independent hotels it is usually the owner or general manager. Record the name in a field when you find it, and use a role address such as info@ until then.

Yes. Add a number field for rooms and filter on it, for example hotels with more than a certain number of rooms.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, reservations@, reception@ and events@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours