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Real estate agent leads for consultants

Build your own list of real estate agents, fill in missing emails and offer your advice and project based expertise to them in small, personal batches.

  • Public sources for real estate agents
  • Fields that fit the industry
  • No credits, no rented data
Start free See how it works
Audience overview in Riftjaw with daily audience, new contacts and most engaged people

Selling advice and project based expertise to real estate agents

Real estate agencies are usually led by a branch manager or owner with a team of negotiators who are out on viewings much of the day. They spend on marketing, photography and software that helps them win listings, and they decide quickly when an offer clearly brings in more sellers.

Consultants usually rely on their network and reputation to win new assignments. A focused lead database lets you reach a well chosen group of companies with a relevant message instead of waiting for introductions.

Every month you do not reach real estate agents with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.

What consultants run into with real estate agents

Your network runs out and you have no structured list of new prospects.

Build a lead file of the companies you want to work with, imported from any list you already have.

Outreach feels awkward when it looks like a mass mailing.

Placeholders and small batches keep each email personal and the volume modest.

Sales and lettings teams in one agency use different addresses.

Tick sales@ and lettings@ in email from domain and record which team replied.

Branches of the same agency show up as separate listings.

Pick a key field such as the website so duplicates are flagged on import.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of real estate agents from public listings and import it. Duplicates are skipped.

List of imports and scrapes in Riftjaw
Imports and scrapes in Riftjaw, each with its source, lead file, date and number of rows.

Tuesday: fill in

Derive missing emails with info@, sales@, lettings@ and office@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags
The contacts list in Riftjaw: every company with its town, phone, email and segment.

Wednesday: reach

Send one mail about your advice and project based expertise to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments in Riftjaw, each with its own name and number of contacts.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Contact panel in Riftjaw with pipeline status, tags, details and campaign history
A contact in Riftjaw with its pipeline status, tags, details and campaign history.

What to say to real estate agents

Write one mail with placeholders and let the details change per record. These openings tend to work with real estate agents.

  • Show how your offer helps them win more instructions from sellers or landlords.
  • Reference their local area and current listings to show you know their market.
  • Offer something quick to try, because agents move fast and dislike long setups.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for real estate agents

Record these and you can split the list later, write sharper mails and see who fits your offer.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
BranchesMulti branch agencies buy centrally and in larger volumes.
Sales or lettingsLetting agents and sales agents have different needs.
Area coveredThe towns they list in help you split by region.
Portal presenceWhich portals they use hints at their marketing budget.
Branch managerThe decision maker for local purchases.

Questions people ask

Set the website or domain as the key field in your lead file. Riftjaw flags duplicates on import, so you decide whether to keep one record per agency or one per branch.

Yes. Add a field for sales or lettings and save a filter for each. Each one can be the audience of its own campaign.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, sales@, lettings@ and office@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build the list in a city

Real Estate Agents in PhoenixArizona, United StatesReal Estate Agents in HoustonTexas, United StatesReal Estate Agents in BelfastCounty Antrim, United KingdomReal Estate Agents in WashingtonDistrict of Columbia, United StatesReal Estate Agents in WellingtonNew ZealandReal Estate Agents in VancouverBritish Columbia, Canada

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Build a database you own

Create your account, import your first list and see it turn into records you can work.

Start free See how it works

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