Insurance broker leads for consultants

Build your own list of insurance brokers, fill in missing emails and offer your advice and project based expertise to them in small, personal batches.

Public sources for insurance brokers
Fields that fit the industry
No credits, no rented data

Start free See how it works

Campaign results in Riftjaw with sent, opened and clicked per contact

Selling advice and project based expertise to insurance brokers

Insurance brokers range from local independents to firms with commercial, personal and specialist teams. Directors and operations managers decide on software, marketing and partnerships, and they value tools that cut admin and support renewals.

Consultants usually rely on their network and reputation to win new assignments. A focused lead database lets you reach a well chosen group of companies with a relevant message instead of waiting for introductions.

The insurance brokers that need advice and project based expertise are listed publicly. What most consultants lack is a list they own, with the right fields, that shows who was already contacted.

What consultants run into with insurance brokers

Your network runs out and you have no structured list of new prospects.

Build a lead file of the companies you want to work with, imported from any list you already have.

Outreach feels awkward when it looks like a mass mailing.

Placeholders and small batches keep each email personal and the volume modest.

Broker lists mix large firms and one person operations.

A staff field and a saved filter per size let you send a different message to each.

Quotes@ addresses are handled by staff who only process requests.

Tick info@ and office@ as well and record which prefix got a reply.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of insurance brokers from public listings and import it. Duplicates are skipped.

List of imports and scrapes in Riftjaw — Every import stays on record with its lead file, date and status.

Tuesday: fill in

Derive missing emails with info@, enquiries@, office@ and quotes@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source — Everything you imported in one database, with the lead file, source and date on every contact.

Wednesday: reach

Send one mail about your advice and project based expertise to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Contact panel in Riftjaw with pipeline status, tags, details and campaign history — A contact in Riftjaw with its pipeline status, tags, details and campaign history.

Angles that work with insurance brokers

Use one angle per campaign, so the results show which one gets insurance brokers to click.

Focus on renewals and client retention, which drive a broker's income.
Speak to their niche, such as trades or fleet cover, rather than insurance in general.
Stress compliance and data handling, since brokers are regulated.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for insurance brokers

Record these and you can split the list later, write sharper mails and see who fits your offer.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Lines of business	Commercial, personal or specialist lines need different approaches.
Staff	Team size shows budget and complexity.
Broking system	Their current platform matters for software offers.
Network or independent	Network members often buy through the network.
Niche	Brokers that focus on one trade are good partners for that trade.

Questions people ask

How do I find brokers in a specific niche?

Many brokers describe their niche on their website. Record it in a field or tag during research and save a filter for that niche.

Can several sales reps work on the same broker list?

Yes. There are no per user fees and everyone sees the same records, notes and email history.

How do I get email addresses for insurance brokers in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, enquiries@, office@ and quotes@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.