Painter and decorator leads for software companies

Build your own list of painters and decorators, fill in missing emails and offer your software and online tools for businesses to them in small, personal batches.

Public sources for painters and decorators
Fields that fit the industry
No credits, no rented data

Start free See how it works

Database in Riftjaw with active contacts, segment, lead file and source

Selling software and online tools for businesses to painters and decorators

Painters and decorators are mostly sole traders and small teams who win work through word of mouth and local reputation. They buy paint and tools regularly, so trade counters and suppliers compete for their loyalty, and most decisions are made quickly by the owner.

Software companies that sell to small and medium businesses often rely on inbound signups, content and paid ads. A lead database of the exact business types you serve adds a direct outbound channel that you control yourself.

The painters and decorators that need software and online tools for businesses are listed publicly. What most software companies lack is a list they own, with the right fields, that shows who was already contacted.

What software companies run into with painters and decorators

Buying contact data for a narrow vertical is expensive and often outdated.

Build the list yourself from public sources, import it and keep it fresh on your own server.

Outbound lists and product signups live in different places.

Keep prospects in one database with statuses and tags, and export to CSV whenever another system needs them.

Many decorators trade under their own name, so the company column is empty or inconsistent.

Placeholders with a fallback, such as {company|your business}, keep the mail readable even when a field is missing.

Lists contain a lot of one person businesses that change phone numbers and sites.

Keep the source and date on each record, archive records that bounce and export a clean list whenever you need it.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of painters and decorators from public listings and import it. Duplicates are skipped.

Paste and collect in Riftjaw: a pasted web page turned into a table of companies — Paste and collect in Riftjaw: a pasted listing page turned into columns of companies.

Tuesday: fill in

Derive missing emails with info@, hello@ and enquiries@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags — Contacts in Riftjaw, one row per company with phone, email, segment and campaigns.

Wednesday: reach

Send one mail about your software and online tools for businesses to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts — Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact — Campaign results in Riftjaw: delivered, opened and clicked for every contact.

Angles that work with painters and decorators

Pick one angle per campaign and write it once, with placeholders like {company|your team} for the details.

Offer something that helps them show their finished work, such as a better portfolio page or review collection.
Talk about trade prices and reliable stock, because running out of a colour halfway through a job costs them a day.
Mention how outdoor work slows in cold, wet months and how you can help fill the diary with interior jobs.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for painters and decorators

Record these and you can split the list later, write sharper mails and see who fits your offer.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Interior or exterior	Tells you which products and seasons matter to them.
Commercial work	Firms doing offices and shops buy in larger volumes.
Spraying	Spray finishers are a separate audience for equipment suppliers.
Service area	Useful for suppliers with local trade counters.

Questions people ask

How do I find decorators who also spray?

Look at their listings or websites for spraying services and record it in a field or tag. The paste and collect tool can help you turn a directory page you have open into rows for import.

Should I use their personal name in the mail?

If you have a first name field, use a placeholder like {first_name|there}. If not, the fallback keeps the greeting natural.

How do I get email addresses for painters and decorators in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, hello@ and enquiries@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.