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Dental practice leads for software companies

Build your own list of dental practices, fill in missing emails and offer your software and online tools for businesses to them in small, personal batches.

  • Public sources for dental practices
  • Fields that fit the industry
  • No credits, no rented data
Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling software and online tools for businesses to dental practices

Dental practices range from single owner surgeries to groups with several sites and a central office. The principal dentist or a practice manager usually decides on suppliers, and they care about patient experience, compliance and keeping chairs busy.

Software companies that sell to small and medium businesses often rely on inbound signups, content and paid ads. A lead database of the exact business types you serve adds a direct outbound channel that you control yourself.

The dental practices that need software and online tools for businesses are listed publicly. What most software companies lack is a list they own, with the right fields, that shows who was already contacted.

What software companies run into with dental practices

Buying contact data for a narrow vertical is expensive and often outdated.

Build the list yourself from public sources, import it and keep it fresh on your own server.

Outbound lists and product signups live in different places.

Keep prospects in one database with statuses and tags, and export to CSV whenever another system needs them.

Generic reception inboxes rarely reach the practice manager.

Store the manager's name in a field when you find it, and use email from domain for role addresses like practice@, marked as guesses.

Group practices appear once per site, so you contact the same group many times.

Add a Part of a group field and tag head office contacts to avoid repeated mails to the same business.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of dental practices from public listings and import it. Duplicates are skipped.

List of imports and scrapes in Riftjaw
Every import stays on record with its lead file, date and status.

Tuesday: fill in

Derive missing emails with info@, reception@, enquiries@ and practice@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags
The contacts list in Riftjaw: every company with its town, phone, email and segment.

Wednesday: reach

Send one mail about your software and online tools for businesses to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments in Riftjaw, each with its own name and number of contacts.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Contact panel in Riftjaw with pipeline status, tags, details and campaign history
One record per company: New, Contacted, Replied or Customer, with tags and every campaign it got.

What to say to dental practices

Pick one angle per campaign and write it once, with placeholders like {company|your team} for the details.

  • Lead with fewer missed appointments and fuller diaries, which directly affect practice income.
  • Talk about compliance and record keeping, which take a lot of a practice manager's time.
  • For cosmetic and implant work, focus on attracting and informing new private patients.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for dental practices

Record these and you can split the list later, write sharper mails and see who fits your offer.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
Practice managerThe manager often handles suppliers and software.
Private or public fundedFunding shapes budgets and priorities.
Treatments offeredImplants, orthodontics or cosmetic work each need their own suppliers.
Number of surgeriesA simple indicator of size.
Part of a groupGroup practices often buy centrally.

Questions people ask

For most supplier and software decisions, the practice manager or principal dentist. Record the role in a field so your campaigns reach the right people.

Yes. Add a field for it while reviewing records and save a filter on it, which you can then use as a campaign audience.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, reception@, enquiries@ and practice@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours