Hotel leads for local service businesses

Build your own list of hotels, fill in missing emails and offer your services to businesses in their own region to them in small, personal batches.

Public sources for hotels
Fields that fit the industry
No credits, no rented data

Start free See how it works

Audience overview in Riftjaw with daily audience, new contacts and most engaged people

Selling services to businesses in their own region to hotels

Hotels range from family run guest houses to branded properties with a general manager and department heads. Independent hotels decide on site, while group hotels often buy through a central team, so finding the right person matters as much as the offer.

Local service businesses mostly grow through word of mouth, a vehicle with their name on it and a listing in a few directories. A lead database of nearby companies lets you approach the right businesses in your own area instead of waiting for the phone to ring.

Every month you do not reach hotels with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.

What local service businesses run into with hotels

You know which companies are nearby but have no organised list of them.

Paste a directory page into the scrape tool or import a list, then keep every company in one place with its own status.

Contact details on local websites are often just a web address.

Derive role addresses such as info@ and office@ from the domain with email from domain.

The reservations address goes to front desk staff who do not pass sales mails on.

Tick events@ and info@ as well in email from domain and note which address brought a reply.

Chain and independent hotels need completely different approaches.

Add a field for ownership type and save a filter for each, with its own campaign.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of hotels from public listings and import it. Duplicates are skipped.

List of imports and scrapes in Riftjaw — Every import stays on record with its lead file, date and status.

Tuesday: fill in

Derive missing emails with info@, reservations@, reception@ and events@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source — The database in Riftjaw: concept, active and archived contacts, each with its lead file and source.

Wednesday: reach

Send one mail about your services to businesses in their own region to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts — Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact — After a campaign, every contact shows whether the mail was delivered, opened and clicked.

How to open a mail to hotels

Write one mail with placeholders and let the details change per record. These openings tend to work with hotels.

Tie your offer to guest reviews, because hotels watch their scores closely.
Address occupancy and the quieter season, when a hotel is open to new ideas.
Ask for the right department head, since the reception address rarely reaches the buyer.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — The campaign editor in Riftjaw: pick a segment, write the mail and check the preview.

Fields worth recording for hotels

Add these as fields in your lead file. Any column in your import can become a field.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Rooms	Room count is the clearest sign of size and budget.
Star rating	Rating shapes expectations for amenities and service.
Independent or chain	Chain hotels often buy centrally, independents decide locally.
Restaurant or events	Hotels with food and events buy far more than rooms only.
General manager	The name of the decision maker once you find it.

Questions people ask

Who should I contact at a hotel?

In independent hotels it is usually the owner or general manager. Record the name in a field when you find it, and use a role address such as info@ until then.

Can I split hotels by size?

Yes. Add a number field for rooms and filter on it, for example hotels with more than a certain number of rooms.

How do I get email addresses for hotels in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, reservations@, reception@ and events@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.