Insurance broker leads for freelancers

Build your own list of insurance brokers, fill in missing emails and offer your their own specialist services to them in small, personal batches.

Public sources for insurance brokers
Fields that fit the industry
No credits, no rented data

Start free See how it works

Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling their own specialist services to insurance brokers

Insurance brokers range from local independents to firms with commercial, personal and specialist teams. Directors and operations managers decide on software, marketing and partnerships, and they value tools that cut admin and support renewals.

Freelancers usually find work through their network, job platforms and word of mouth, which makes income uneven. A small lead database of your own gives you a steady list of companies to approach when the pipeline runs dry.

Every month you do not reach insurance brokers with a clear offer, someone else does. A list you own lets you work the market in a steady rhythm instead of in bursts.

What freelancers run into with insurance brokers

Outreach tools charge per credit or per seat, which is hard to justify on a freelance budget.

Riftjaw has no credits and a free plan to start, so you can build your first list without a card.

You forget who you emailed last month and risk writing to the same company twice.

Every contact has a status and a history of every mail, so you see at a glance who heard from you.

Broker lists mix large firms and one person operations.

A staff field and a saved filter per size let you send a different message to each.

Quotes@ addresses are handled by staff who only process requests.

Tick info@ and office@ as well and record which prefix got a reply.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of insurance brokers from public listings and import it. Duplicates are skipped.

Paste and collect in Riftjaw: a pasted web page turned into a table of companies — A pasted web page split into name, website, phone, address and city columns.

Tuesday: fill in

Derive missing emails with info@, enquiries@, office@ and quotes@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags — Contacts in Riftjaw, one row per company with phone, email, segment and campaigns.

Wednesday: reach

Send one mail about your their own specialist services to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts — Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Contact panel in Riftjaw with pipeline status, tags, details and campaign history — One record per company: New, Contacted, Replied or Customer, with tags and every campaign it got.

What to say to insurance brokers

Write one mail with placeholders and let the details change per record. These openings tend to work with insurance brokers.

Focus on renewals and client retention, which drive a broker's income.
Speak to their niche, such as trades or fleet cover, rather than insurance in general.
Stress compliance and data handling, since brokers are regulated.

Campaign editor in Riftjaw: pick a segment, write the mail and set the button — A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for insurance brokers

Any column in your import can become a field. These are the ones worth keeping for insurance brokers.

Field	Why it helps
Company name	The key field. Duplicates are checked on it or on the website.
Website	Needed to derive an email when the export has none.
Lines of business	Commercial, personal or specialist lines need different approaches.
Staff	Team size shows budget and complexity.
Broking system	Their current platform matters for software offers.
Network or independent	Network members often buy through the network.
Niche	Brokers that focus on one trade are good partners for that trade.

Questions people ask

How do I find brokers in a specific niche?

Many brokers describe their niche on their website. Record it in a field or tag during research and save a filter for that niche.

Can several sales reps work on the same broker list?

Yes. There are no per user fees and everyone sees the same records, notes and email history.

How do I get email addresses for insurance brokers in your area?

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, enquiries@, office@ and quotes@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Is it free to start?

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.