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Builder leads for energy brokers

Build your own list of builders, fill in missing emails and offer your business energy contracts and procurement advice to them in small, personal batches.

  • Public sources for builders
  • Fields that fit the industry
  • No credits, no rented data
Database in Riftjaw with active contacts, segment, lead file and source

Selling business energy contracts and procurement advice to builders

General builders take on extensions, renovations and repairs, often managing subcontractors for each trade. The owner usually quotes, orders materials and chases payments, so anything that tightens cash flow or reduces admin gets attention.

Energy brokers find business customers through calls, referrals and partners who pass on leads. A lead database of your own lets you record contract end dates and approach each company when a switch is actually possible.

The builders that need business energy contracts and procurement advice are listed publicly. What most energy brokers lack is a list they own, with the right fields, that shows who was already contacted.

What energy brokers run into with builders

Lead lists bought from third parties are shared with many other brokers.

Build your own list from public sources and keep it private on your own server.

You lose track of when each contract ends.

Add a date field for contract end and filter on it to see who is due soon.

Builder lists overlap with every other trade, so it is hard to tell who is a real general builder.

Add a Project types field and tags, then put the records you have checked in their own segment so campaigns only reach the right firms.

You collect builders from several towns in separate files.

Import all of them into one lead file with a Service area field; duplicates across files are flagged before you publish.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of builders from public listings and import it. Duplicates are skipped.

Paste and collect in Riftjaw: a pasted web page turned into a table of companies
A pasted web page split into name, website, phone, address and city columns.

Tuesday: fill in

Derive missing emails with info@, office@, enquiries@ and admin@ and tag the records that look like a fit.

Contacts list in Riftjaw with company, phone, email, segment, campaigns and tags
Contacts in Riftjaw, one row per company with phone, email, segment and campaigns.

Wednesday: reach

Send one mail about your business energy contracts and procurement advice to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact
Campaign results in Riftjaw: delivered, opened and clicked for every contact.

How to open a mail to builders

Write one mail with placeholders and let the details change per record. These openings tend to work with builders.

  • Lead with getting paid faster and cleaner paperwork, because late payments hurt small builders most.
  • Talk about reliable delivery to site, since a missed delivery can hold up a whole team.
  • Offer help winning better jobs, such as a stronger website with past project photos.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for builders

Add these as fields in your lead file. Any column in your import can become a field.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
Project typesExtensions, lofts and full renovations need different suppliers.
Uses subcontractorsTells you whether they need tools to manage other trades.
Typical job sizeHelps you judge whether your offer fits their budget.
Service areaMerchants and hire firms work within a delivery radius.
AccreditationsMembership of a trade body hints at size and professionalism.

Questions people ask

Where planning records are public and list the agent or builder, you can collect them yourself and import them. Riftjaw does not crawl those sites for you, but it handles the file you bring.

Pick a key field such as website or email in your lead file. Riftjaw flags duplicates in the file and against existing records before anything is pushed.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, office@, enquiries@ and admin@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours