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Accountant leads for energy brokers

Build your own list of accountants, fill in missing emails and offer your business energy contracts and procurement advice to them in small, personal batches.

  • Public sources for accountants
  • Fields that fit the industry
  • No credits, no rented data
Riftjaw dashboard with engagement chart, audience health, lead sources and activity feed

Selling business energy contracts and procurement advice to accountants

Accountancy practices range from sole practitioners to firms with several partners, and the partners make buying decisions together. They are careful, value compliance and tend to buy software and services that save staff time during busy filing periods.

Energy brokers find business customers through calls, referrals and partners who pass on leads. A lead database of your own lets you record contract end dates and approach each company when a switch is actually possible.

The accountants that need business energy contracts and procurement advice are listed publicly. What most energy brokers lack is a list they own, with the right fields, that shows who was already contacted.

What energy brokers run into with accountants

Lead lists bought from third parties are shared with many other brokers.

Build your own list from public sources and keep it private on your own server.

You lose track of when each contract ends.

Add a date field for contract end and filter on it to see who is due soon.

Accountants ignore mail during filing deadlines.

Pause the campaign and resume when the deadline has passed, with the send log showing where you stopped.

Directory data includes firms that have merged or closed.

Each record keeps its source and date, and you can archive firms that no longer exist.

A week of prospecting in Riftjaw

Monday: collect

Export a batch of accountants from public listings and import it. Duplicates are skipped.

Import in Riftjaw: every column matched to a profile field, with all rows previewed
An import in Riftjaw: every column of the file gets a profile field, and nothing is imported until each one has a choice.

Tuesday: fill in

Derive missing emails with info@, office@, enquiries@ and admin@ and tag the records that look like a fit.

Database in Riftjaw with active contacts, segment, lead file and source
The database in Riftjaw: concept, active and archived contacts, each with its lead file and source.

Wednesday: reach

Send one mail about your business energy contracts and procurement advice to the new segment, in small batches.

Segments in Riftjaw, each with its own name and number of contacts
Segments such as property managers in London or roofers in the North, each ready to use in a campaign.

Friday: follow up

Opens and clicks show up on each record. Set the ones who answered to Replied or Customer, so the follow-ups of the campaign skip them.

Campaign results in Riftjaw with sent, opened and clicked per contact
After a campaign, every contact shows whether the mail was delivered, opened and clicked.

Angles that work with accountants

Use one angle per campaign, so the results show which one gets accountants to click.

  • Focus on saving hours during busy filing periods, which every practice feels.
  • Mention security and compliance early, because accountants handle sensitive client data.
  • Keep the tone factual and precise, which suits how accountants make decisions.
Campaign editor in Riftjaw: pick a segment, write the mail and set the button
A new campaign in Riftjaw, with segment, status and tag filters, a test send and a preview.

Fields worth recording for accountants

Any column in your import can become a field. These are the ones worth keeping for accountants.

FieldWhy it helps
Company nameThe key field. Duplicates are checked on it or on the website.
WebsiteNeeded to derive an email when the export has none.
PartnersThe number of partners shows firm size and decision structure.
NicheFirms that focus on one sector buy specialist tools.
Practice softwareTheir current system shapes an integration or switch pitch.
Professional bodyMembership can hint at the type of work they do.
Managing partnerThe name of the person who signs off on purchases.

Questions people ask

Right after major tax deadlines, when the pressure drops. You can prepare the campaign in Riftjaw beforehand and start sending in small batches once the deadline has passed.

Yes. Add a field for the contact name and fill it when you know it. Placeholders like {first_name|there} fall back to a friendly greeting when the name is empty.

If your file has an email column, that wins. If it only has websites, tick the prefixes you want, such as info@, office@, enquiries@ and admin@, and Riftjaw derives addresses from each domain. Derived addresses are good guesses, not verified, so start with small batches.

Yes. The Free plan runs the whole pipeline on one list with small campaigns, and you do not need a credit card. Move to Pro when you want more lists, segments and bigger campaigns.

Build a database you own

Create your account, import your first list and see it turn into records you can work.

No credit card · cancel any time · your data stays yours