Website redesign leads from public signals signs you can see yourself
A company that needs a new website often shows it in public. Learn the signals, note them on the record and write only where you saw one.
- No credits, no data tax
- Your data stays yours
- Email only, on purpose
- Unlimited users
The reason to write is already on the page
Website redesign leads are not a special kind of company. They are ordinary businesses whose website shows, in public, that it no longer does its job. If you build or redesign websites, that visible problem is the most honest reason to write to someone.
You do not need a data provider for this. You open the site, look at it the way a customer would and write down what you see. The work is in doing that for a whole list in the same way, and in keeping the note next to the company, so the first message can mention it.
You make the call on which signal counts; Riftjaw does the repetitive part and keeps the records in order. Every company keeps its source and its own note, and you can sort the list into a segment per signal.
Public signals worth noting
It does not work on a phone
Text that runs off the screen, buttons too small to tap, a menu that does not open. You can see this in a minute on your own phone.
The latest news is old
A news page or blog that stopped years ago, an old year in the footer, or opening hours that no longer match. It tells you nobody looks after the site.
Something important is missing
No contact form, no booking page, no prices or services listed, while competitors in the same street have them. That gives you a concrete thing to offer.
Slow, broken or not secure
Pages that take long to load, images that do not show, links that lead nowhere, or a browser warning that the site is not secure. Note which page, so your message can point to it.
From signal to first message in three steps
Collect the companies
Pick one industry and region and collect the businesses from public listings. Import the file, or paste a directory page into the scrape tool.
Check each site and note the signal
Open each website, write the signal you saw in a field on the record and tag the company with it.
Write per signal
Send each tag its own short message that names what you saw, in batches of 10, and keep the replies on the company record.
Frequently asked questions
How do I find companies that need a new website?
Collect businesses in one industry and region from public listings, then open each website and look for signals: it does not work on a phone, the news is old, something important is missing, it is slow or it has no secure connection.
Should I mention the problem with their website in the first email?
Yes, briefly and politely. One concrete thing you saw is a better reason to write than a general offer. Leave the full list of issues for when there is a conversation.
Does Riftjaw check websites for me?
No. Riftjaw does not visit or test websites. You look at the site and decide what counts as a signal; Riftjaw keeps your note, the tag and the email history on every record.
Can I keep these leads apart from my client work?
Yes. Agencies can keep a separate database per client and keep their own new business in their own workspace. More in one list per service you sell.
Do I need credits?
No. There are no credits and no cost per record: a flat price per plan, and the size of your list does not change the price.
What is Riftjaw?
Riftjaw is a B2B lead database you own: import the companies you collect, keep every record with its source, sort them into segments and reach them by email in small batches. Each account runs on its own private server with its own database.
Build a list of sites worth a message
Import the companies in one region, note the signal on each record and send a first small campaign. Start free, without a credit card.
Start free